Local SEOLeatherhead 20 June 2026 1 min read
Leatherhead: two markets, one site
Leatherhead has affluent villages on one side and business parks on the other. The businesses that do well online serve both, with separate pages so each search finds the right one.
Short answerLeatherhead has affluent villages on one side and business parks on the other. The businesses that do well online serve both, with separate pages so each search finds the right one.
The residential side
Ashtead, Fetcham, Bookham, Effingham, Oxshott. Large houses, big gardens, owners who expect quality and check reviews. Each village is its own search. “Cleaner Fetcham” and “cleaner Bookham” have different, small sets of results.
The commercial side
The business parks along the bypass and the offices around junction 9 need commercial cleaning, electrical work, fit-outs, catering and more. That is a different search, “office cleaning Leatherhead”, with different competitors and different customers.
Why separate pages
A page that tries to speak to both a Fetcham homeowner and a facilities manager speaks to neither. One page for domestic cleaning, one for office cleaning. One page per village, one page for the commercial side. Each ranks for its own searches.
What to do
Decide which side is your bread and butter and build the pages for that first. Add the other side if it is worth it. Set your Google Business Profile categories to match. Reviews from both kinds of customer, on the page.
Where to start
Our Leatherhead page shows what a proper town page looks like, and the Surrey page covers the wider area. If you would rather have it done for you, we build a free demo of your site first, using your real business, before you spend anything.